July 8, 2025
Sydney 29

Watch: How ‘balloon theatres’ are taking cinema to small towns

A new chapter in movie-watching has arrived in Bommidi, a small town in Tamil Nadu’s Dharmapuri district, with the launch of the state’s first Mobile Digital Movie Theatre (MDMT). Popularly referred to as the “balloon theatre,” this initiative by Picture Time brings the multiplex experience to smaller towns. Built using a fire and weather-resistant inflatable […]

How these ‘balloon theatres’ are taking cinema to India’s small towns

The Lumière brothers’ 1896 short silent documentary The Arrival of a Train at La Ciotat Station, one of the earliest films ever screened, is linked to a famous legend. The story goes that when audiences first saw the moving image of a life-sized train rushing towards them, they panicked, screamed, and even fled to the […]