With 4.94 multiple, Chhaava is the content King of 2025 – Here’s what Aamir Khan’s formula reveals about 2025’s Box Office :Bollywood Box Office
Back in 2013, Aamir Khan — known not only for his stellar performances but also his sharp industry insights — introduced a new way of measuring a film’s true success at the box office. While promoting Dhoom 3, the actor explained that a film’s weekend-to-lifetime multiple offered a more accurate reflection of its content strength […]