Bollywood superstar Salman Khan will be following his childhood passion for bikes and motorsports as he has joined the Indian Supercross Racing League (ISRL) as Brand Ambassador. In a statement released by the brand, they have insisted that Salman Khan, whose passion for motorcycles has been prominently featured throughout his illustrious film career, brings authentic enthusiasm and star power to the rapidly growing motorsport.
Salman Khan follows his passion for motorsports; joins Indian Supercross Racing League as brand ambassador
From classic sequences in Maine Pyar Kiya to high-octane chases in the Dabangg franchise and Tiger series, Khan’s on-screen relationship with motorcycles has inspired generations of fans. This exciting partnership brings together India’s premier motorcycle racing championship with one of the country’s most beloved and influential entertainers.
Khan has taken to social media to share a promo of the racing league along with a caption that read, “Proud to be the face of the @indiansupercrossleague (ISRL). The next big thing in Indian motorsports! From high-octane racing to music, entertainment, and freestyle mx shows — the adrenaline rush is real! Stay tuned as Ab India Karega #FlirtwithDirt”.
Further, expressing his enthusiasm about the collaboration, Salman Khan said: “I am very excited to be a part of something I am truly passionate about—motorcycles and motorsports. What ISRL is building is truly revolutionary with a long-term vision. The league has immense entertainment value and captures the spirit of igniting passion, showcasing skill, and creating heroes who will inspire the next generation. Together, we’re set to make Supercross a household name in India and elevate our riders to the global stage.”
Speaking about the league, the first season successfully demonstrated India’s appetite for world-class Supercross action and laid a strong foundation for the sport’s growth. Meanwhile, coming to Salman Khan, the actor is gearing up for the release of Sikandar which is slated to hit cinemas during Eid this year.
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