Walmart, the world’s largest retailer, has issued a statement addressing the ongoing week-long boycott organised by the People’s Union USA. The boycott, dubbed the “Walmart Blackout,” began on April 7 and targets the company’s rollback of Diversity, Equity, and Inclusion (DEI) initiatives, as well as broader concerns over corporate influence and tax policies.
The People’s Union USA, a grassroots campaign group, has accused Walmart of failing to pay its fair share of taxes and undermining workplace diversity. The group’s founder, John Schwarz, urged consumers to avoid shopping at Walmart stores, using its online services, or purchasing from its subsidiaries like Sam’s Club. Schwarz stated, “We are holding these companies accountable so they finally step up and pay their fair share of taxes to alleviate federal income tax from the working-class citizen.”

Here’s what Walmart said about the protest

In response, Walmart defended its contributions to communities and the economy. “Serving communities is at the heart of Walmart’s purpose to help people save money and live better,” the company said in a statement. “As one of the largest corporate taxpayers in the country, not only do we pay our fair share, we are an economic force multiplier strengthening communities nationwide through job creation, supplier growth, and over $1.7 billion in cash and in-kind donations last year.”
The boycott follows Walmart’s decision last November to discontinue its five-year commitment to a racial equity center and other DEI programs. Critics argue that these rollbacks undermine progress in promoting diversity and inclusion in the workplace. Walmart, however, emphasised its dedication to supporting local charities, disaster response, hunger relief, workforce development, and conservation efforts.
A report from SuperMarketNews, citing data from Numerator, suggests that Walmart may be more resistant to boycotts compared to other retailers. The data indicates that Walmart has not experienced significant impact from households regarding its stance on non-DEI initiatives, particularly among multicultural households—a trend that contrasts with another retail chain Target.
Target reportedly faced the most severe backlash during the February 28 boycott focused on DEI initiatives, experiencing a 9% drop in web traffic on the day of the protest, according to Forbes. In comparison, Walmart observed a 5% decline in web traffic, while Amazon saw the smallest decrease, at 2%.

People’s Union USA founder John Schwarz has announced on social media details of upcoming planned boycotts:

* Walmart: April 7-14 and May 20-26
* Second economic blackout: April 18
* General Mills: April 21-28
* Amazon: May 6-12
* Target: June 3-9
* McDonald’s: June 24-30
* Independence Day boycott: July 4